{"id":3463,"date":"2023-11-10T13:31:43","date_gmt":"2023-11-10T12:31:43","guid":{"rendered":"https:\/\/bs24.wpenginepowered.com\/roi-return-on-innovation\/"},"modified":"2026-05-29T11:53:58","modified_gmt":"2026-05-29T09:53:58","slug":"roi-return-on-innovation","status":"publish","type":"page","link":"https:\/\/bergenstrahle.se\/en\/roi-return-on-innovation\/","title":{"rendered":"ROI – Return on Innovation"},"content":{"rendered":"

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Return on Innovation: <\/h1>\n

our guiding principle. <\/h1>\n


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Return on Innovation\u00ae is Bergenstr\u00e5hle\u2019s guiding principle in our partnership with clients. As a client, you should be able to see clear results, business value, and returns on your investments in intellectual property (IP). <\/span><\/p>\n

In other words, you should receive Return on Innovation\u00ae.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Today, intangibles accounts for approx. 80% of a company\u2019s market value.<\/h2><\/p>\n<\/div>

Despite this, the IP advisory to these companies is dominated by a risk and cost perspective \u2013 thus many companies are missing out on the opportunity for increased financial value. This creates a gap. <\/span><\/p>\n


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Source: KPMG \u2013 Realizing value from the intangible,<\/a> as well as additional industry reports and sources<\/p>\n

2) IP (intellectual property) refers to assets such as trademarks, patents, designs, copyrights and trade secrets \u2013 resources that protect innovation, strengthen competitiveness and create business value.<\/span><\/p>\n<\/div><\/div><\/div>

Bergenstr\u00e5hle fills the gap. <\/h2><\/p>\n<\/div>

We combine the client\u2019s business logic with IP as a strategic and financial tool \u2013 becoming a partner that creates clear and long-term business value through a scalable and modern advisory model.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>

Say hello to our experts. Their skills make a real difference for any company looking to discover its true value.<\/h2><\/div><\/div><\/div>
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IP Blog<\/span><\/a><\/div><\/div><\/div>